创业禀赋中介效应下创业教育与创业意愿关系研究(3)

来源:网络(转载) 作者:王坤 李耘涛 发表于:2012-05-01 22:19  点击:
【关健词】创业禀赋;创业教育;个体背景;创业意愿
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  (责任编辑 易 民)
  
  Research on the Relation between Entrepreneurship
  Education and Entrepreneurial Willingness Mediating by Entrepreneurial Endowment
  WANG Kun1,2,Li Yun-tao1,3
  (1.School of Business,Tianjin University of Commerce,Tianjin 300134,China;
  2.School of Business,Nankai University,Tianjing 300071,China;
  3.School of Management,Tianjin University,Tianjin 300072,China)
  Abstract:Entrepreneurship education, entrepreneurial endowment,individual background all affect the entrepreneurial willingness of undergraduates, especially there needs a transformation path from the entrepreneurship education to the entrepreneurial willingness. It verifies the mediating effect on the transformation from the entrepreneurship education to the entrepreneurial willingness cited by the colleges located in Tianjin and Qing Huangdao examples and puts forward the moderating effect of individual entrepreneurial experience on the relationship between entrepreneurial endowment and entrepreneurial willingness.
  Key words:entrepreneurial endowment;entrepreneurship education;individual background;entrepreneurial willingness
 

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